Finn Bailis, founder of Global Media Assets, discusses his journey in the creative industry and the mission of his company. He shares how his background in skiing and his passion for supporting talented creatives led him to start Global Media Assets. The company aims to bridge the gap between freelance creatives and brands by providing a platform for them to collaborate and create high-quality media assets. Finn also talks about his experience in the ski industry, from competing in races to transitioning to freestyle skiing. He highlights the challenges faced by skiers in monetizing their talent and the need for platforms like Global Media Assets to support them. In this conversation, Finn Bailis and Austin Becker discuss the challenges of monetizing skiing and the importance of finding new avenues for athletes to get paid. They also talk about the power of creating content and the impact it can have on building a personal brand. Finn shares his experience with crowdfunding and the difficulties of securing sponsorships for his projects. They also discuss the rise of user-generated content (UGC) agencies and the need for professional content to stand out in the market. Finn highlights the unique approach of Global Media Assets (GMA) in providing a platform for freelancers to showcase their work and connect with brands.